The company’s AI Studio is building tools to streamline pre- and post-production workflows.
Amazon is moving to bring artificial intelligence deeper into the way movies and TV shows are made, aiming to speed up production and reduce costs at its MGM Studio unit. The company plans to use AI tools across the creative process, even as Hollywood remains cautious of the technology’s potential impact on jobs and industry practices.
According to Reuters, Albert Cheng is leading a small team at what Amazon calls its “AI Studio,” focused on building proprietary tools to streamline everything from pre-production planning to post-production editing. In an interview, Cheng said the main goal of the AI Studio is to cut costs and improve creative workflows, while keeping writers, directors, actors, and other creative professionals involved at every step.
Amazon plans to invite industry partners to test its AI tools in a closed beta program in March, with initial results expected by May. The company is reportedly relying on its cloud computing division, Amazon Web Services, for assistance and plans to work with multiple large language model providers to give creators a range of tools for pre- and post-production filmmaking.
Company assures AI will not replace creative talent
Amazon says it is not trying to replace humans with AI, and that creative decisions will remain in human hands even as the tools automate more technical work. The initiative comes as production costs have risen sharply, making it harder for studios to finance large projects.
The AI Studio is collaborating with producer Robert Stromberg and his company Secret City, actor-producer Kunal Nayyar and his Good Karma Productions, and former Pixar and ILM animator Colin Brady as it tests new tools and explores the best ways to integrate them into production.
Pranob is a seasoned tech journalist with over eight years of experience covering consumer technology. His work has been…
Apple TV has a packed slate of new TV shows and movies in 2026, here’s what’s coming
New seasons, fresh films and what’s next on Apple TV
Apple TV has revealed a packed 2026 lineup of original series and films, full of star talent, buzzy new titles, and returning favorites that span genres from comedy to sci-fi to thriller.
The lineup unveiled at Apple TV Press Day promises weekly premieres throughout the year, and this year clearly seems to be one of the streamer’s biggest yet. Here’s everything Apple just announced for your watchlist.
Crunchyroll announces price hike, making your daily anime fix a little costlier
The anime streaming platform is raising subscription prices across all tiers in the US.
Streaming costs are on the rise, and anime fans are next to feel the pinch. Over the past year, “streamflation” has worsened, with several major platforms raising their subscription fees. Now, Crunchyroll has joined the list of streaming services hiking prices, meaning your daily anime fix is about to cost a bit more.
In a recent blog post, Crunchyroll confirmed it will be raising subscription fees across all tiers in the US. The base Fan tier is increasing from $7.99 to $9.99 per month, while the Mega Fan and Ultimate Fan tiers are jumping from $11.99 and $15.99 to $13.99 and $17.99 per month, respectively.
Netflix reveals trailer and release date for Stranger Things animated spinoff Tales From ’85
Hawkins returns in a new animated form.
Stranger Things might have wrapped up its main story on Netflix last year, but the franchise is far from done. Netflix has now dropped the first trailer for a brand-new animated spinoff, Stranger Things: Tales From ’85, keeping the world of Hawkins alive with a fresh adventure set to arrive later this year.
The original Stranger Things series ended after five seasons and a massive finale. Yet, both fans and creators felt that there were still corners of this universe left to explore. That feeling clearly stuck with the Duffer Brothers, who are helping guide this animated offshoot in a new and playful direction.
