By Tim Peterson • December 15, 2025 • This article is part of a series covering our Programmatic Marketing Summit. More from the series → […]
Tag: agency
UK statistics agency cutting back work on health and crime data
Client Challenge JavaScript is disabled in your browser. Please enable JavaScript to proceed. A required part of this site couldnât load. This may be due […]
Confessions of an agency exec on using AI in global campaigns despite regulation
By Kimeko McCoy • August 15, 2025 • Ivy Liu While most AI companies have headquarters in Silicon Valley, U.S. federal lawmakers have not yet […]
When should an agency go the ESOP route, and what are the risks?
By Michael Bürgi • July 7, 2025 • Ivy Liu As holding companies look to acquire each other to get even bigger, and private equity […]
NBA free agency winners and losers from Day 1: Nuggets, Rockets and more
Please upgrade your browser to view usatoday.com usatoday.com wants to ensure the best experience for all of our readers, so we built our site to […]
The brand and agency guide to addressing market disruption with omnichannel strategies
This Tactics + Insights guide, sponsored by Simpli.fi, explores how brands and agencies can successfully navigate sudden and continuous market disruptions by prioritizing omnichannel strategies. […]
Agency execs expect sports to push the upfront’s pace, pricing with up to double-digit spending increases
By Tim Peterson • May 19, 2025 • Ivy Liu Jimmy Fallon greeted the crowd at what he called “the NBA upfront” before correcting himself […]
Why price cuts and agency pressure haven’t changed calculus for brands on X
Despite the carrot and stick tactics deployed by Elon Musk’s X to cajole advertisers back on to its platform, big brands still aren’t buying in. […]
Cowboys free agency: Dallas will sign OL Saahdiq Charles to a 1-year deal
The draft may be the thing that is on everyone’s mind in the NFL, but free agency is a year-round activity, not just a few […]
