This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ members and is distributed over email every Monday at 10 […]
Tag: Buying
Qualcomm buying Intel makes no sense because of AMD’s ace in the hole
Image: Adam Patrick Murray / Foundry The hits just keep on coming for Intel. AMD’s Epyc chips are gobbling up market share in data centers […]
Gold: Some buying activity is hitting the tapes – TDS
Gold prices continue to melt into new all-time highs in the overnight, TDS Senior Commodity Strategist Daniel Ghali notes. Shanghai trader positioning has edged off its […]
Media Buying Briefing: Why indie agency Langrand tilts against consultancies, rather than fellow agencies, to help clients transform
By Michael Bürgi • September 2, 2024 • Ivy Liu This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ […]
CTA buying supports Platinum – TDS
Large-scale CTA buying activity may have supported Platinum markets last session, but signs of buying exhaustion could now morph into selling activity, TDS Senior Commodity Strategist Daniel […]
Media Buying Briefing: What the holding companies’ H1 results indicate for the rest of 2024
By Michael Bürgi • August 12, 2024 • Ivy Liu This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ […]
Media Buying Briefing: How agencies navigate clients scaling back DEI, sustainability efforts
This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ members and is distributed over email every Monday at 10 […]
Media Buying Briefing: What Naylor’s exit from Netflix means for streaming overall
By Michael Bürgi • July 22, 2024 • Ivy Liu This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ […]
Media Buying Briefing: The two types of influencer agencies, and why they have different appeal to holding companies
This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ members and is distributed over email every Monday at 10 […]