WPP’s new CEO announcement sparked the usual frenzy – LinkedIn takes, analyst notes and a wave of industry speculation. Clients, meanwhile, are staying quiet. That’s […]
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Some WPP clients see a risk in Mark Read’s exit, others see a reset
By Seb Joseph • June 12, 2025 • The decision to leave was already on the table. For months, senior marketers at one of WPP’s […]
When clients assume your best work was done by AI
Bad gateway Error code 502 Visit cloudflare.com for more information. 2025-04-29 08:20:27 UTC You Browser Working Ashburn Cloudflare Working martech.org Host Error What happened? The […]
‘Agencies are behind clients’: David Jones on The Brandtech Group’s plan for generative AI
By Seb Joseph • June 20, 2024 • Ivy Liu Digiday covers the latest from marketing and media at the annual Cannes Lions International Festival […]