By Melissa Daniels • December 15, 2025 • Ivy Liu This story was first published by Digiday sibling Modern Retail. It wasn’t just shoppers with […]
Tag: Marketing
Future of Marketing Briefing: AI has created a new talent paradox in programmatic agencies
This Future of Marketing Briefing covers the latest in marketing for Digiday+ members and is distributed over email every Friday at 10 a.m. ET. More […]
Future of Marketing Briefing: AI confuses marketers but their own uncertainty runs deeper
This Future of Marketing Briefing covers the latest in marketing for Digiday+ members and is distributed over email every Friday at 10 a.m. ET. More […]
Future of Marketing Briefing: Bold call – the legacy influencer agency doesn’t fit the new market
This Future of Marketing Briefing covers the latest in marketing for Digiday+ members and is distributed over email every Friday at 10 a.m. ET. More […]
Future of Marketing Briefing: The agentic turn inside programmatic advertising
This Future of Marketing Briefing covers the latest in marketing for Digiday+ members and is distributed over email every Friday at 10 a.m. ET. More […]
How to Nail Email Marketing, According to a 3-Time Inc. 5000 Founder
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Future of Marketing Briefing: AI didn’t break agencies – the talent drain did
This Future of Marketing Briefing covers the latest in marketing for Digiday+ members and is distributed over email every Friday at 10 a.m. ET. More […]
5 ways a B2B CDP transforms your marketing and sales alignment
Customer data platforms (CDPs), long associated with B2C brands, are becoming essential to the B2B martech stack. Industry analysts now recognize B2B CDPs as an […]
MMA repositions as Marketing + Media Alliance to emphasize in-market collaborative testing
By Michael Bürgi • October 21, 2025 • Ivy Liu What’s in a name, you ask? In the case of MMA, a lot, given that […]
Future of Marketing Briefing: Sora’s promise — and peril — for the creator economy
This Future of Marketing Briefing covers the latest in marketing for Digiday+ members and is distributed over email every Friday at 10 a.m. ET. More […]