By Krystal Scanlon • June 12, 2025 • Ivy Liu Pinterest is going all-in on programmatic, and its newest hire is the tell. Chip Jessopp, […]
Tag: Pinterest
How Pinterest went from selling views to selling clicks and conversions, with CRO Bill Watkins
By Kimeko McCoy • March 11, 2025 • Subscribe: Apple Podcasts • Spotify Pinterest has spent the last few years quietly battling for ad dollars, […]
Snapchat, Pinterest and Reddit turn to AI in laying the groundwork to capture SMB ad dollars
By Krystal Scanlon • February 14, 2025 • Ivy Liu Smaller platforms are in a fierce tug-of-war for small- to medium-sized business (SMB) ad dollars, […]
AI Briefing: Pinterest, Microsoft and Google bring new generative ad features for social and search
This week has brought another flurry of AI-related ad news as major players like Microsoft and Google, and even social platform Pinterest roll out more […]
Pinterest explores publisher partnerships to boost ad sales
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How Snapchat, Meta, Pinterest and Google are eyeing up TikTok ad dollars
By Krystal Scanlon • May 24, 2024 • Ivy Liu While TikTok’s uncertainty in the U.S. continues, its platform competitors are already making moves to […]