Publishers’ traffic has dipped since AI tools arrived — and the fallout isn’t limited to audience or ad revenue. It’s now weighing on the media […]
Tag: publisher
Palworld’s publisher Pocketpair on games leveraging generative AI and NFTs: “We don’t believe in it”
A screengrab of Palworld running on PC (image source: Steam Community) Pocketpair’s newly launched publishing arm has taken a hard stance on generative AI, saying […]
Publisher alliance Ozone makes a larger play for U.S. advertisers
The publisher alliance Ozone is on a growth tear in the U.S. It has signed a wave of U.S. publishers including the Wall Street Journal, […]
How mobile game publisher HOMA worked with TikTok to create a viral hit inspired by #CleanTok
By Alexander Lee • January 2, 2025 • Ivy Liu In June 2024, the mobile game developer HOMA published “Clean It,” a casual game inspired […]
LinkedIn’s publisher revenue share program is entering its next phase
LinkedIn’s Wire Program — a program that enables media companies to sell 3- to 15-second-long pre-roll ads on their editorial video — is launching its […]