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Tag: Research
Digiday+ Research roundup: Gen Z news consumption and diversification in the DSP space were 2025’s top trends
By Julia Tabisz • December 26, 2025 • Ivy Liu This research is based on unique data collected from our proprietary audience of publisher, agency, […]
Research shows ‘more agents’ isn’t a reliable path to better enterprise AI systems
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Digiday+ Research: Publishers’ growing focus on video doesn’t translate to social platforms
By Julia Tabisz • December 12, 2025 • Ivy Liu This research is based on unique data collected from our proprietary audience of publisher, agency, […]
Digiday+ Research: Where publisher revenue stands with ads, video, content licensing and subscriptions
By Julia Tabisz • December 1, 2025 • Ivy Liu This research is based on unique data collected from our proprietary audience of publisher, agency, […]
Research: How Men and Women Sponsor Junior Colleagues
Harvard Business Review Logo Audshule/Stocksy Sponsorship, or the act of using your own social capital to advocate for a junior employee, is often touted as […]
Digiday+ Research: Advertisers diversify their use of DSPs, to Amazon’s benefit
By Julia Tabisz • November 7, 2025 • Ivy Liu This research is based on unique data collected from our proprietary audience of publisher, agency, […]
Digiday+ Research: 5 charts on the state of retail media
By Melissa Daniels • October 15, 2025 • Ivy Liu This story originally published on sister site, Modern Retail. Retail media is changing the advertising […]
Research: How Old Companies Can Ignite New Growth
Harvard Business Review Logo HBR Staff/Unsplash As companies mature, their growth tends to slow. Research has shown that stagnation is a normal part of the corporate life cycle—but […]
New Research on How the Best Managers Shape Employees’ Careers
Harvard Business Review Logo romaset/Getty Images Summary. What makes some managers more valuable than others? Organizations tend to assume the answer lies in motivation and […]