By Catherine Wolf • June 13, 2024 • Ivy Liu This research is based on unique data collected from our proprietary audience of publisher, agency, […]
Tag: Research
Research: Smaller, More Precise Discounts Could Increase Your Sales
Why bigger discounts don’t necessarily attract more customers. June 07, 2024 malerapaso/Getty Images Post Post Share Annotate Save Print Read More
Digiday+ Research deep dive: Brands are more invested in retail media than agencies, as Amazon still dominates
By Julia Tabisz • June 7, 2024 • Ivy Liu This research is based on unique data collected from our proprietary audience of publisher, agency, […]
Research Briefing: Publishers invest in programmatic ads despite budget and data challenges
By Catherine Wolf • June 6, 2024 • Ivy Liu This research is based on unique data collected from our proprietary audience of publisher, agency, […]
Research: Why Companies Should Disclose Their Lack of Progress on DEI
Stakeholders value transparency and accountability — even when you’re falling short. June 03, 2024 photo by dasar/Getty Images Post Post Share Annotate Save Print New! […]
Digiday+ Research: Publishers continue to rely on programmatic revenue, despite recent issues
By Julia Tabisz • May 31, 2024 • Ivy Liu This research is based on unique data collected from our proprietary audience of publisher, agency, […]
Digiday+ Research: The 2024 brand guide to events
This research is based on unique data collected from our proprietary audience of publisher, agency, brand and tech insiders. It’s available to Digiday+ members. More […]