How AMD’s Lisa Su Is Thinking About AI

How AMD’s Lisa Su Is Thinking About AI

Jerod Harris/Stringer/Getty Images

In a conversation with HBR editor-in-chief Adi Ignatius, Lisa Su, CEO of leading semiconductor company AMD, discusses its evolution toward high-performance and adaptive computing, the future of AI use in sectors from healthcare to tech to personal productivity, and the importance of responsible risk-taking. She advocates for fast experimentation and implementation while ensuring safety through initiatives like AMD’s Responsible AI Council, active learning within the organization and among industry peers and partners, and the hiring of diverse talent to drive innovation.

Detailed shot of AMD Ryzen 7 9700X processor held against bright yellow background.
Photo: Andrey Matveev / Pexels

Each spring, HBR hosts Leaders Who Make a Difference, a live virtual conference that spotlights executives and organizations making a positive impact in the world. This past year’s headliner was Lisa Su, chair and CEO of AMD, a company that has over the past decade become a leader in high-performance and adaptive computing powered by AI. AMD is now one of the fastest growing semiconductor businesses in the world, with customers ranging from Subaru and Tesla to Microsoft and Google.

AdvertisementDon't Outlive Your Benefits — Long-Term Care insurance with unlimited LTC funds for as long as you live. Call 1-800-317-0625

Read More

Detailed view of a vintage motherboard with an AMD microchip, showcasing intricate circuitry and slots.
Photo: Nicolas Foster / Pexels
AdvertisementDon't Outlive Your Benefits — Long-Term Care insurance with unlimited LTC funds for as long as you live. Call 1-800-317-0625
AdvertisementDon't Outlive Your Benefits — Long-Term Care insurance with unlimited LTC funds for as long as you live. Call 1-800-317-0625
AdvertisementDon't Outlive Your Benefits — Long-Term Care insurance with unlimited LTC funds for as long as you live. Call 1-800-317-0625

Join the conversation

Your email address will not be published. Be respectful — keep it constructive.

AdvertisementDon't Outlive Your Benefits — Long-Term Care insurance with unlimited LTC funds for as long as you live. Call 1-800-317-0625
AdvertisementDon't Outlive Your Benefits — Long-Term Care insurance with unlimited LTC funds for as long as you live. Call 1-800-317-0625