Getty Images stock pops 19% on deal with Perplexity AI

Getty Images stock pops 19% on deal with Perplexity AI

The Perplexity application appears on a smartphone screen in this photo illustration in Athens, Greece, on October 2, 2025.

Nikolas Kokovlis | Nurphoto | Getty Images

Shares of Getty Images soared 19% on Friday after the company announced that it struck a multi‑year licensing agreement with Perplexity AI.

View of Earth model inside Miraikan Museum, Tokyo, Japan.
Photo: Kassandre Pedro / Pexels

Perplexity will be able to display creative and editorial content from Getty Images through its AI-powered search tools as part of the deal, according to a release. The startup will also improve how it displays imagery on its platform by adding image credits and links to the source.

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“Partnerships such as this support AI platforms to increase the quality and accuracy of information delivered to consumers, ultimately building a more engaging and reliable experience,” Nick Unsworth, vice president of strategic development at Getty Images, said in a statement.

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The financial terms of the agreement were not disclosed.

Tranquil lake with mountain backdrop in Wyoming's natural landscape.
Photo: Matthew Hernandez / Pexels

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AdvertisementDon't Outlive Your Benefits — Long-Term Care insurance with unlimited LTC funds for as long as you live. Call 1-800-317-0625
AdvertisementDon't Outlive Your Benefits — Long-Term Care insurance with unlimited LTC funds for as long as you live. Call 1-800-317-0625