By Kimeko McCoy • March 24, 2026 • Subscribe: Apple Podcasts • Spotify What does it take to sell an influencer agency? That’s the question […]
Tag: Influencer
Beloved Dog Influencer Raffie Dies Suddenly on Christmas Eve
Beloved Dog Influencer Raffie Dead from Heart Attack … Published December 25, 2025 7:08 AM PST Beloved dog influencer Raffie – from the famed TikTok […]
Influencer partnerships expand, though unevenly across the creator economy
By Seb Joseph • November 17, 2025 • Ivy Liu Influencer marketing is getting more sophisticated, and more cautious. Brands now have the data and […]
US Teen Influencer Stuck In Chilean Antarctic After Landing Without Permission
SANTIAGO, Chile (AP) — What was intended as a fundraising mission for cancer research has become a nightmare for American teen influencer Ethan Guo, who […]
Influencer marketing survival playbook: How the creator economy is shaping up in the back half of 2025
By Kimeko McCoy • July 21, 2025 • Ivy Liu Between the TikTok ban and the tariffs eating into marketing budgets, the first half of […]
Influencer spending increases in Q4 after election blackout as brands integrate channels, commerce
By Antoinette Siu • November 13, 2024 • Coming out of a presidential election blackout period in the U.S., many marketers expect to see increases […]
15 Ways To Use LinkedIn for Influencer Marketing
“Where are you finding success in using LinkedIn as an influencer marketing platform, and what does future does LinkedIn as a platform hold for influencers?” […]
As influencer marketing grows, so do micro-influencer rates: ‘there have been 10-20% fee jumps year-over-year’
As influencer marketing continues to grow up, taking in more marketing dollars, smaller influencers are asking for a bigger piece of the pie — sometimes […]
Influencer marketing firm Captiv8 looks to grow social commerce with brand storefront offering
By Antoinette Siu • June 21, 2024 • Influencer marketing firm Captiv8 this week launched a brand storefront offering to expand creator commerce opportunities beyond […]
Influencer Marketing on a budget: A playbook for small-business success
According to the Digital Marketing Institute, 49% of consumers rely on influencer recommendations before they buy, and a further 40% of consumers revealed they’ve purchased […]