By Kimeko McCoy • February 5, 2025 • Ivy Liu This story is part of Digiday’s annual coverage of the Super Bowl. More from the […]
Tag: media
Media Buying Briefing: Mile Marker forms out of the union of two shops with similar goals but different skill sets
By Michael Bürgi • February 3, 2025 • Ivy Liu This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ […]
Media Buying Briefing: Handicapping the 2025 national ad marketplace, from an investment POV
This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ members and is distributed over email every Monday at 10 […]
Media Briefing: Dotdash Meredith’s Jon Roberts on the AI agenda in 2025
This Media Briefing covers the latest in media trends for Digiday+ members and is distributed over email every Thursday at 10 a.m. ET. More from […]
Digiday Media events get a refresh under Liz Pitonyak’s leadership
By Digiday Editors • January 16, 2025 • Digiday’s events are getting a refresh under the leadership of Liz Pitonyak, who joined the company as […]
Digital media needs to shift from incrementalism to innovation for continued relevance in 2025
Sponsored by Viafoura • January 15, 2025 • Mark Zohar, CEO, Viafoura For the digital media industry, 2024 was a year characterized by ongoing disruption […]
Media agencies face the uncertainty of a Trump 2.0 presidency and the rise of agentic AI in 2025
By Michael Bürgi • January 10, 2025 • Ivy Liu This article is part of a series exploring trends in marketing, media and media buying […]
Omnicom Media Group and Roku partner on viewer search data, wrapping the holdco’s CES moves
By Michael Bürgi • January 9, 2025 • Keep up to date with Digiday’s annual coverage of the Consumer Electronics Show (CES) in Las Vegas. […]
Media Briefing: What media execs are prioritizing in 2025
This Media Briefing covers the latest in media trends for Digiday+ members and is distributed over email every Thursday at 10 a.m. ET. More from […]
At CES, Omnicom Media Group strikes extended purchase data partnership with Amazon via Flywheel
By Michael Bürgi • January 7, 2025 • Keep up to date with Digiday’s annual coverage of the Consumer Electronics Show (CES) in Las Vegas. […]