By Antoinette Siu • August 9, 2024 • Speed is of the essence for modern agencies in a world where AI and social trends move […]
Tag: media
Media and advertising dealmaking shows progress, but full recovery is still out of reach
By Seb Joseph • August 6, 2024 • Ivy Liu Dealmaking in media and advertising is still moving, but calling it a full-blown resurgence is […]
Media Buying Briefing: How agencies navigate clients scaling back DEI, sustainability efforts
This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ members and is distributed over email every Monday at 10 […]
Media Briefing: Publishers say Amazon Prime Day sales were up but commerce revenue remains ‘hard to predict’
This Media Briefing covers the latest in media trends for Digiday+ members and is distributed over email every Thursday at 10 a.m. ET. More from […]
Media Briefing: Publishers reassess Privacy Sandbox plans following Google’s cookie deprecation reversal
This Media Briefing covers the latest in media trends for Digiday+ members and is distributed over email every Thursday at 10 a.m. ET. More from […]
New entrants make media mix modeling faster and more accessible
By Michael Bürgi and Antoinette Siu • July 23, 2024 • Ivy Liu In the never-ending quest to answer the famous Wanamaker question — I […]
Media Buying Briefing: What Naylor’s exit from Netflix means for streaming overall
By Michael Bürgi • July 22, 2024 • Ivy Liu This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ […]
Media Briefing: Publishers say private programmatic revenue is up – but open is a mixed bag
This Media Briefing covers the latest in media trends for Digiday+ members and is distributed over email every Thursday at 10 a.m. ET. More from […]
SEC Media Days: Horns Down Can Be Penalized in SEC
Horns Down / Matthew Emmons-USA TODAY Sports DALLAS — Horns down? Hold up. Oklahoma players will be assessed an unsportsmanlike conduct penalty if game officials […]
Media Fawns Over Kamala Harris Issuing Debate Challenge to JD Vance As Though It’s Some Unique Thing
The word came out today, ahead of the start of the Republican National Convention, that Donald Trump announced he would select junior Ohio Senator J.D. […]