This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ members and is distributed over email every Monday at 10 […]
Tag: media
Media Briefing: Overheard at the Digiday Publishing Summit, March 2025 referral traffic edition
This article is part of Digiday’s coverage of its Digiday Publishing Summit. More from the series → This week’s Media Briefing recaps what publishers had […]
Trump Media shares jump on announcement of ETF deal with Crypto.com
Thomas Fuller | SOPA Images | Lightrocket | Getty Images Shares of Trump Media jumped about 9% in extended trading on Monday after the parent […]
Media Buying Briefing: Overheard at Digiday’s Media Buying Summit
This article is part of Digiday’s coverage of its Digiday Media Buying Summit. More from the series → It always helps to know you’re not […]
Media Briefing: Some publishers see a rebound: digital ads and subscriptions climb after a tough 2023 – but not everyone
This Media Briefing covers the latest in media trends for Digiday+ members and is distributed over email every Thursday at 10 a.m. ET. More from […]
As retail media booms, lines blur between performance and brand marketing budgets
By Kimeko McCoy • March 20, 2025 • Ivy Liu Marketers and agencies are grappling with divisions over who exactly controls retail media spend, seemingly […]
Media buying briefing: Havas’ cookieless solution has become key link in its operating model
By Sam Bradley • March 17, 2025 • Ivy Liu This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ […]
At Digiday’s Media Buying Summit, challenges with talent recruitment bubble to the surface
By Michael Bürgi and Antoinette Siu • March 14, 2025 • Ivy Liu This article is part of Digiday’s coverage of its Digiday Media Buying […]
Media Briefing: Brian O’Kelley’s Scope3 promises an AI-powered ad tech reset — publishers aren’t buying it yet
This Media Briefing covers the latest in media trends for Digiday+ members and is distributed over email every Thursday at 10 a.m. ET. More from […]
Media Buying Briefing: iProspect adds brand-building powers to its performance reputation
This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ members and is distributed over email every Monday at 10 […]