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Tag: Marketers
Crypto marketers eye a new window of opportunity – but are keeping a lid on media budgets
Cryptocurrency brands have begun to slowly increase their marketing activity in recent months. But the level of spending from the sector is still far off […]
LinkedIn eyes B2C marketers as it looks to increase ad dollars
By Krystal Scanlon • June 18, 2024 • Ivy Liu Digiday covers the latest from marketing and media at the annual Cannes Lions International Festival […]
Marketers take drastic measures as ad tech snafus erupt
Out of chaos comes order. At least, that’s the hope for a group of marketers who’ve been hit by one ad tech disaster after another […]